Sign grant program aims to light up Route 66 in Tulsa

(Information from: Tulsa World, http://www.tulsaworld.com)
TULSA, Okla. (AP) – A new grant program hopes to encourage businesses in Tulsa to invest in neon signage to light up Route 66.
The Tulsa World reports that the city and the Route 66 Commission announced the Route 66 Neon Sign Grant program Thursday.
The effort seeks to re-ignite the 26 miles of the Mother Road in the city with restored original signs or new signs designed in a vintage style. Officials say the goal is to attract tourism and investment to the area.
Commission Chairman Rhys Martin says countless neon signs along Route 66 have been lost because of cheaper alternatives, changing zoning laws, and declining business opportunities.
The application process opens April 1st. Businesses can seek up to $10,000 in matching funds per exterior sign.